Press

July 26th ,2010

SwitchEasy™Limited is proud to announce the immediate availability of its latest creation, Pure and Pure+ protective membranes, total screen protection for your iPhone 4.

July 26th , 2010

FOR IMMEDIATE RELEASE

SwitchEasy™ launches Pure™ and Pure™+, A new comprehensive range of protective screen guards for iPhone 4.

July 26th , 2010 – SwitchEasy™ Limited is proud to announce the immediate availability of its latest creation, Pure™ and Pure™+protective membranes, total screen protection for your iPhone 4.

Made from the world's finest membranes, Pure™ and Pure™+ offer something for everyone, it's the ultimate screen protection system.

Pure™ is a comprehensive range of screen protection that comes in 4 fantastic varieties:

  • PureProtect™ - High Gloss, Ultimate Clarity, toughened scratch-resistant membrane.
  • PureReflect™ - True Mirror Reflection, High Gloss, toughened scratch-resistant membrane.
  • PureAntiReflect™ - Smudge Proof, Matte finish, No-Glare, toughened scratch-resistant membrane.
  • PurePrivacy™ - 360° Privacy viewing for your eyes only. Smudge Proof, Matte finish, No-Glare, toughened scratch-resistant membrane.

Pure™+ is a comprehensive range of front screen + back glass protection that comes in 3 fantastic varieties:

  • PureProtect™+ - High Gloss, Ultimate Clarity, toughened scratch-resistant membrane.
  • PureReflect™+ - True Mirror Reflection, High Gloss, toughened scratch-resistant membrane.
  • PureAntiReflect™+ - Smudge Proof, Matte finish, No-Glare, toughened scratch-resistant membrane.

Our Pure™ packages include:

PureProtect™

  • - Three Ultra Protective Full Face PureProtect™ screen Guards
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

PureAntiReflect™

  • - Two Ultra Protective Full Face PureAntiReflect™ screen Guards
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

PureReflect™

  • - One Ultra Protective Full Face PureReflect™ screen Guard
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

PurePrivacy™

  • - One Ultra Protective Full Face PurePrivacy™ screen Guard
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

Our Pure™+ packages include:

PureProtect™+

  • - Six Ultra Protective Full Face PureProtect™ guards (3 sets)
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

PureAntiReflect™+

  • - Four Ultra Protective Full Face PureAntiReflect™ guards (2 sets)
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

PureReflect™+

  • - One Ultra Protective Full Face PureReflect™ guard (1 set)
  • - One Microfiber Screen Wipe
  • - One Squeegee Screen Guard applicator

SwitchEasy™ Pure™ comes in 4 fantastic varieties, and Pure™+ is available in 3, which will cater for all user requirements.

The suggested retail price of SwitchEasy™ PurePrivacy™ is $19.99 USD, and $12.99 USD for all other variations in U.S., and open price for the rest of the world.

The suggested retail price of SwitchEasy™ Pure™+ (all variations) is $17.99 USD in U.S., and open price for the rest of the world.™

About SwitchEasy™ Limited

SwitchEasy™ Limited, founded in 2005, is dedicated to create innovative, functional accessories for urban lifestyle.

Keep checking our website for more exciting news of future products!

For more information, please visit www.switcheasy.com

For media inquiries and review unit requests please email pr@switcheasy.com. Please include your credentials in the body of your email. Or please check out http://www.switcheasy.com/pr.html for the latest press releases.

iPhone 4 is the registered trademark of Apple Inc.